Zimpapers (1980) Ltd
Zimbabwe Newspapers (1980) Ltd is the oldest newspaper publisher and commercial printer in Zimbabwe, as well as being easily the largest publisher of newspapers, having dominated the industry since 1891. Zimpapers recently launched a radio station which is also taking the market by storm. Our brands can deliver an audience to advertisers in Zimbabwe and abroad.
Through our newspapers, we deliever a well informed audience who are opinion leaders, early adopters and heavy consumers of different brands and services. The company is the proprientor of Zimbabwe’s leading daily newspapers, The Herald, The Chronicle and the H-Metro and owns two Sunday newspapers operating in tandem with dailies, The Sunday Mail and The Sunday News. The largest Provincial newspaper in Zimbabwe, The Manica Post, a weekly, anchors the Mutare branch. In recent decades Zimbabwe newspapers launched two newspapers in the two main indigenous languages, Kwayedza, a Shona weekly in Harare, and Umthunywa, a Ndebele weekly in Bulawayo.
The Group also has magazines; Zimtravel which covers tourism and Bridal which also cater for events, lifestyle and weddings. Five years ago Zimbabwe Newspapers and New Era Newspapers of Namibia jointly launched a regional weekly. The Southern Times. Two tabloids have also been added to the stable which are the H-Metro and B-Metro. More recently Zimpapers talk station which is known on the airwaves as Star FM was also added to the stable.
Star FM delivers a mass market audience ranging from the young listeners, middle aged as well as old aged listernership base. We also cater for the lower and middle class who are the mainstay of the Zimbabwean economy.
By providing a multimedia platform on which to advertise, the Zimpapers group allows each marketer to achieve their communication objectives by:
• Allowing you to reach your target audience
• Providing different media platforms to best deliver your message
• Giving you a selection of media to fit in your budget